by sinan.yuecel | Dec 21, 2023
> A brand that makes you feel good Pfister, the leading furniture store in Switzerland, needed a brand that catered to the current cosy trend. This trend is very warm, lively and, above all, human. And that's exactly where we started. Even the name personifies and...
by sinan.yuecel | Dec 13, 2023
One brand for all Pfister is the leading furniture store in Switzerland. And recently also a valyu customer. Our first job: to give a new entry-level price brand a face. And that's what we did. Many faces. All faces! From the logo name to brand design and...
by development | Jan 5, 2023
Developing and implementing a private label that is priced below the discount level is a real challenge. After all, this is one of the most competitive segments in retail. But we love challenges!We simply left out everything. Except yellow!+Well, of course we had to...